NARANJAME
BRANDING, GRAPHIC DESIGN, UX-UI, SOCIAL MEDIA
Naranjame is the name behind "Finca Pintat", a family-run citrus orchard located in the north of Castellón.
This project arises from the love and knowledge of five generations of farmers, as well as the Mediterranean climate and environmentally friendly agriculture.
We had the opportunity to meet "the Pepes", who let us free will to make "Naranjame" a reality.
Cool photos, an amazing video and a whole new identity were some of the actions we did.
With the help of my partner in crime, we designed and filmed the video case to launch their website and introduce themselves to the world.
COLOUR PALETTE
It was not only a question of developing the graphic identity, but also of creating simple and functional concepts that would allow us to explain a project as innovative as this one: adopting an orange tree.
These are some of the elements that we created for the website.
